Key Points
- Brazil’s greatest digital financial institution and the principle banking federation are clashing over rates of interest, dangerous loans and tax payments.
- The struggle exhibits how pricey credit score stays in Brazil and the way fiercely established banks defend their place.
- A failed plan to lift fintech taxes has changed into a wider wrestle over who actually serves Brazilian prospects.
Brazil’s flashiest fintech and its conventional banks are locked in a public struggle that goes far past ego. On one facet is Nubank, the “purple” digital lender with greater than 110 million prospects.
On the opposite is Febraban, which represents heavyweight establishments reminiscent of Itaú, Bradesco, Banco do Brasil and Santander. What started as a technical debate on tax fintechs has develop into a dispute over who writes the principles of Brazil’s credit score market.
Febraban’s newest transfer was an unusually sharp LinkedIn put up. The federation says Nubank costs about 110.9% a 12 months on unsecured private loans, greater than double the roughly 50.5% charged by large banks.


It claims Nubank’s default charges are a number of occasions increased and suggests the financial institution accepts this danger as a result of the returns are so engaging.
The foyer argues that Nubank can do that partly as a result of it has no pricey department community or broad face-to-face service, making it look environment friendly whereas pushing danger and debt onto prospects.
The federation additionally highlights Nubank’s holding construction within the Cayman Islands and hints that earnings from excessive Brazilian rates of interest could also be recycled overseas.
The underlying message is that an overseas-anchored fintech is popping Brazilian debt into personal positive aspects whereas avoiding a number of the obligations older banks carry at residence.
Behind the well mannered language sits a easy accusation: this new participant talks like a social undertaking however behaves like a really hard-nosed enterprise.
Nubank responds with its personal figures and story. It says that in 2025 it generated about 8.22 billion reais in earnings tax and social contribution, greater than any main rival.
The financial institution argues that, in apply, fintechs already face increased efficient tax charges than conventional banks and insists that its mannequin broadened entry, bringing hundreds of thousands of poorer and youthful Brazilians into the formal system that legacy establishments lengthy ignored.
The fast set off for the quarrel was Provisional Measure 1.303, which proposed elevating the CSLL tax on fintech earnings and narrowing their price benefit.
When finance minister Fernando Haddad publicly requested why a financial institution “the dimensions of Nubank” pays much less tax than Bradesco, he handed ammunition to those that need digital banks handled precisely like conventional lenders – or extra harshly.
The episode is revealing: it exhibits a rustic the place credit score remains to be painfully costly, the place governments are fast to check new taxes, and the place established gamers push again exhausting when nimble opponents begin giving bizarre prospects extra alternative.
