The City of Calgary is celebrating the 2025 Support Local marketing campaign with a year-end go to by Mayor Jeromy Farkas to International Avenue, considered one of Calgary’s most various and vibrant enterprise districts. Now in its seventh 12 months, the marketing campaign encourages Calgarians to discover neighbourhoods throughout the town, uncover regionally owned outlets and eating places and assist small companies thrive in the course of the vacation season.
“I began my profession working with small enterprise homeowners and households who confirmed me how a lot coronary heart and onerous work go into conserving a group thriving,” says Mayor Farkas. “As we head into the vacation season, it’s our native companies and the individuals behind them who maintain our neighbourhoods vigorous, linked and stuffed with celebration. I hope Calgarians take a second to assist the individuals who make our metropolis really feel heat and welcoming. Choosing native helps construct a stronger, extra linked Calgary for everybody.”
Throughout 2025, City groups collaborated on initiatives that made it simpler for Calgarians to discover neighbourhoods, entry contemporary meals, take pleasure in cultural occasions and return to areas impacted by development. Highlights embody:
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Refreshed public areas welcoming Calgarians: As the 2025 development season wraps up, main tasks together with Marda Loop Main Street, the Eau Claire Plaza redesign, Mission Bridge rehabilitation, and the 14 & 15 Avenue mobility enhancements are considerably accomplished. These refreshed public areas are welcoming Calgarians to rediscover their favorite native outlets, eating places and providers this vacation season.
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Seasonal guides and experiences activating the downtown core: Seasonal guides and activations made it simpler for Calgarians to discover the core and uncover native outlets all year long. A spring Support Local Downtown push inspired guests to construction-impacted areas, adopted by the Summer Festivals & Events marketing campaign, which showcased a whole lot of actions from June to September. River Hall, a vigorous pop-up house, introduced native distributors and leisure to the riverfront in late summer time, and Chill Downtown this Winter launched in November with month-to-month itineraries to encourage winter enjoyable within the coronary heart of our metropolis.
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Connecting Calgarians to native growers: This 12 months, the Farm Stand Program expanded entry to contemporary, regionally grown meals by means of 38 farm stands, operated by 9 distributors, with greater than 500 scheduled promoting days throughout Calgary in 2025. New areas opened in Discovery Ridge, Valley Ridge, Tuscany, Northern Hills and downtown at Harley Hotchkiss Gardens and River Hall, serving to Calgarians meet native growers, take pleasure in seasonal produce and assist the native meals financial system.
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Winter Parking contest encouraging native buying: From Nov.4-Dec. 23, Calgary Parking is providing Calgarians an opportunity to win $150 parking credit, which may be redeemed and shared with household and buddies by means of the MyParking App (obtainable on the Apple App Store and Google Play). Participants may even have alternatives to obtain a $100 reward card as a thanks for supporting native companies.
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Winter City Strategy bringing tradition and connection to colder months: Calgary’s Winter City Strategy continues to strengthen the winter financial system and humanities and tradition scene. Events equivalent to Chinook Blast (Jan. 30–Feb. 16, 2026) and The City’s New Year’s Eve celebrations contribute to a extra lively, inclusive and artistic winter season, supporting native artists, performers and companies.
“Support Local isn’t only a vacation message, it’s about displaying up for the individuals who assist our neighbourhoods thrive all 12 months lengthy,” says Erin Chrusch, Leader of The City’s Business & Local Economy crew. “Especially in an unsure financial system, each go to, each meal, each buy helps a small enterprise maintain its doorways open and its crew employed. We’re grateful for the numerous City groups who come collectively annually to make this marketing campaign attainable. Their collaboration displays our shared dedication to serving to small companies succeed, not simply in the course of the holidays, however day-after-day of the 12 months.”
“International Avenue is the place international is native,” says Alison Karim, Executive Director of International Avenue Business Revitalization Zone (BRZ). ” We have over 400 companies throughout the 17 Avenue S.E. space with a fantastic many food-related but in addition a large number of actually distinctive outlets with gadgets from world wide you simply can’t discover wherever else.”
As we transfer into a brand new 12 months, Calgarians are invited to maintain discovering native outlets, experiences and neighbourhoods throughout the town. Learn extra in regards to the Support Local marketing campaign at calgary.ca/supportlocal. For instruments and sources to assist enterprise, go to Business and native financial system.
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